On January 12, 2017, Hello! Nashville was thrilled to produce the first-ever event in Cirrus Aircraft’s groundbreaking new Vision Center in Knoxville, Tennessee.  This party for 600 of Cirrus’ VIP clients and partners, who gathered in Knoxville from 60 different countries, showcased the new $15 million-dollar facility and the company’s new Vision Jet.

 Cirrus Aircraft, seeking to deliver something never before seen in aviation, created a brand new customer experience center in Knoxville, Tennessee called the Cirrus Aircraft Vision Center campus. The flagship location for all Cirrus Aircraft customer activities, the Vision Center serves as a showroom for all of the Cirrus aircraft models, including the new SF50 Vision Jet which is billed as the world’s first single-engine "personal jet." 

Jet-16.jpg Dale Klapmeier, CEO and co-founder of Cirrus shared the key role of the Knoxville campus: "We have created our Vision Center here, our future is here, our customers will come here from all over the world," he said. "They will come here to pick up airplanes, they will come here to train, they will come here for service, they will come here to upgrade their airplane, they will come here to buy airplanes, new airplanes, used airplanes, everything to do with airplanes and the customer is going to start right here in Knoxville," he said.

When it was time to unveil this world-class facility to their most important customers and partners, Cirrus Aircraft called on Hello! Nashville Destination Management. Our team of event designers and logistics managers crafted an experience worthy of this incredible space. Just three days after the Vision Center Campus received its Certificate of Occupancy, Hello! transformed the hangar where airplanes will be customized and delivered into a spectacular party venue.


We brought in Hello! team members from across the USA, plus power, furniture, décor, entertainment, and delicious food and drink (including Tennessee whiskey) to wow the VIP guests.

Aerial performers dancing overhead echoed the aviation theme, and a Grand Ole Opry favorite, Nashville band Chapel Park kept everyone dancing and celebrating well into the wee hours. Check out our video to see behind the scenes of this awesome aviation affair!

Congratulations to Cirrus Aircraft on your amazing new Vision Center, it was our honor to play a part in your story!